Originally published at: The Profit Test Before You Grow – One Truck, One Lane, One Year - FreightWaves
Everybody wants to scale. Get more trucks. Add more drivers. Land bigger contracts. But here’s the truth nobody wants to say out loud—if you can’t make one truck profitable on one lane for one year, you’ve got no business growing. Expansion doesn’t fix broken math. It magnifies it. It’s why so many small fleets go…